Gain High-Level Brand Exposure and Attract More Leads
An auction takes place for the keyword every time there is an ad spot on a search engine results page. Multiple factors including bid amount and ad quality decide who will appear in the top position.
These auctions are what keeps the gears of Pay-Per-Click (PPC) advertising moving. They begin when someone searches for something on a search engine.
Pay-Per-Click is a form of Search Engine Marketing. It is a model of digital marketing in which advertisers pay a fee each time their ads get a click. It’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.
by creating an SEM strategy designed to put your ad visibly in front of the right market, at the right time.
that has a high possibility for conversion and that will achieve your website’s specific goals, be it leads generation, repeat customers, direct sales or increased revenues.
through paid keyword structures that show on Google.
that track progress of the PPC plan through in-house tools and online analytics such as Google analytics.
